(757) 554-0661 bill@advancedhearing.us


Better hearing begins with Bill Morgan

Our ability to hear is a very complex and intricate system. It allows each of us to filter, decode, associate, and interpret the world around us. Our hearing ability may start with the ear, but it ends with extensive activity within the brain. In a fraction of a second, our hearing abilities suppress noise, identify a selected language, target sounds, and enhance specific voices. When hearing loss occurs, it creates changes in these hearing abilities. There can be problems with noise interference, sound tolerance, speech identification, and to some degree, the ability to carry on a conversation can become difficult. Our hearing loss can affect our relationships with other people, how we perceive ourselves, and how we are perceived by others. Call (757) 554-0661 today to schedule a Free Hearing Examination and Consultation.

Hearing loss can affect people of all ages. The lack of normal hearing in infants and children can delay the development of speech and language skills. This can result in social as well as educational difficulties. Adults may find the initial stages of hearing loss hard to identify as daily communication is gradually impaired. Scientists and clinicians agree that the early identification and treatment of hearing loss is vital to our quality of life and our health.

When hearing loss does develop, personal relationships can become stressed as understanding conversation becomes difficult for both listener and speaker. Typically a spouse may be the first to notice conversational errors. These may also become noticeable to other family members, a coworker or friend. How a person deals with a hearing loss and manages their hearing needs are the keys to being successful in overcoming this difficulty. Appropriately fitted hearing aids that compliment your lifestyle, other listening devices, a good attitude and listening skills, can make hearing loss more manageable. The result can be an improvement in the quality of your life and the lives of those that care about you.

Advanced Hearing Systems understands these issues and is uniquely qualified to help individuals and families experiencing hearing loss. We built our practice with the determination to understand our patients hearing challenges, their concerns and life style goals.

Call (757) 554-0661 today to schedule a Free Hearing Examination and Consultation.


Transforming Your Life With Better Hearing

Sergei Kochkin, Ph.D., Executive Director, Better Hearing Institute, Alexandria, VA At times, it seems as if hearing is a second-rate sense to vision in our visually oriented modern society. But there is nothing second rate about the ramifications of untreated hearing loss. In fact, many people with hearing loss delay getting help because they are unaware of the fact that receiving early treatment for hearing loss can literally transform their lives. Untreated, hearing loss can have many negative consequences that are not regularly associated with hearing problems. Those who struggle with hearing loss may be subject to subtle or even overt discrimination and be excluded from gatherings, conversations and meetings. The inability to communicate effectively can ultimately lead to frustration, anxiety, social isolation and depression. While close to 30 million people in the United States have hearing loss, the majority have not received treatment. Yet extensive research demonstrates that treatment with modern hearing aids brings measurable improvements in social, emotional, psychological, and physical well being, for both patients and their spouses. The good news is that, with treatment, those suffering even mild hearing loss can gain: Greater effectiveness on the job and better earning power. (An estimated 65% of people with hearing loss are younger than retirement age.) More participation in group activities like church services. Improved interpersonal relationships, greater intimacy and a better sense of control in professional, social and family gatherings. The fact is that better hearing is a critical aspect of effective communication. Hearing is crucial to developing meaningful relationships and the ability to enjoy life, whether it is participating fully in a conversation between friends,... read more

STOP being the ears of people with hearing loss in denial

Sergei Kochkin, Ph.D., Executive Director, Better Hearing Institute, Alexandria, VA One of the most aggravating aspects of living with an individual with hearing loss, who is in denial (everyone mumbles they say), is constantly repeating your self, speaking louder, or interpreting the world for them. There is a way to release yourself from this maddening co-dependent relationship and at the same time to motivate your loved to seek help for their hearing loss. Dr. Richard Carmen (Auricle Ink Publishers, Sedona) has done a masterful job of offering help to family members in his book How hearing loss impacts relationships: Motivating your loved one. In addition as advisor to the Better Hearing Institute he offers suggestions on our website under the title “When a loved one resists help”. I encourage all people caught in the trap of being the ears for their loved one to read Dr. Carmen’s book and his advice on this website. But let me summarize the key aspects of how you can set yourself free: Understand that being the ears of your loved one is not an act of love. Assisting loved ones in denial is counterproductive and encourages co-dependent relationships. Continuing to give help could lead to your loved one’s failure in life as well as impact many aspects of their quality of life such as performance on the job. It is important you understand the areas impacted by untreated hearing loss as documented on the Better Hearing Institute website. And remember if you continue to help them why should they seek help? Make it your ULTIMATE goal to have your loved one hear independent... read more

The Consequences of Untreated Hearing Loss

Sergei Kochkin, Ph.D., Executive Director, Better Hearing Institute, Alexandria, VA Many people are aware that their hearing has deteriorated but are reluctant to seek help. Perhaps they don’t want to acknowledge the problem, are embarrassed by what they see as a weakness, or believe that they can“get by”without using a hearing aid. And, unfortunately, too many wait years, even decades, before getting treatment. But time and again, research demonstrates the considerable negative social, psychological, cognitive and health effects of untreated hearing loss with far-reaching implications that go well beyond hearing alone. In fact, those who have difficulty hearing can experience such distorted and incomplete communication that it seriously impacts their professional and personal lives, at times leading to isolation and withdrawal. Studies have linked the consequences of untreated hearing loss to: Irritability, negativism and anger fatigue, tension, stress and depression avoidance or withdrawal from social situations social rejection and loneliness reduced alertness and increased risk to personal safety impaired memory and ability to learn new tasks reduced job performance and earning power diminished psychological and overall health Hearing loss is not just an ailment of old age. It can strike at any time and any age, even childhood. For the young, even a mild or moderate hearing loss could bring difficulty learning, developing speech and building the important interpersonal skills necessary to foster self-esteem and succeed in school and life. If you think you or a loved one suffers from hearing loss, don’t delay another day. Visit a hearing a professional and take the first step toward a world of better hearing. To receive literature on hearing loss, its... read more

Boomers benefit from hearing aids as they stay in the workforce longer

(ARA) – Let’s face it. The Great Recession put a kink in many American’s retirement plans. Combine that financial blow with the general uncertainty regarding Medicare and the future cost  of private health insurance. As a result, more boomers are staying in the workforce longer. In fact, between 2006 and 2016 the number of older people in the workforce is expected to soar, according to the U.S. Bureau of Labor Statistics (BLS). Workers between the ages of 55 and 64 are expected to increase by 36.5 percent; the number of workers between 65 and 74 is expected to climb by 83.4 percent, and even the number of workers who are 75 and older is expected to grow by 84.3 percent. By 2016, the BLS says, workers age 65 and over are expected to make up 6.1 percent of the total labor force—a steep jump from their 3.6 percent share in2006. So what does this mean for individuals? It means people need to do what they can to age productively. It means they need to take charge of their health – including their hearing health – so they can maximize their chances for success on the job. Along with maintaining a healthy lifestyle, it’s important that boomers routinely get their hearing checked – and that they address any hearing loss so it doesn’t undermine their efforts on the job or their quality of life. Gone are the days of ignoring hearing difficulties. There are no more excuses. And given the technological advances of modern hearing aids, and the compelling data that illustrate the downside of leaving hearing loss unaddressed, there’s... read more

Myths about Hearing Loss

Having trouble hearing? Listen to the truth behind hearing loss myths (ARA) – Sure, you sometimes have to ask people to repeat themselves, and the volume knob on the car stereo is set much farther to the right than it used to be. But you can’t be experiencing hearing loss – you’re not a senior citizen. Hearing loss only affects the old, right? Not necessarily. “Only 40 percent of people with hearing loss are older than 64,” says Dr. Sergei Kochkin, executive director of the Better Hearing Institute in Washington, D.C. “The largest age group with hearing loss is people between 18 and 64 – about 19 million people compared to 14 million at retirement age. More than 1 million school-age children have hearing problems, as well.” The idea that hearing loss only happens to the aged – and is an unavoidable circumstance of aging – is just one of many commonly believed myths about the issue. The truth is that hearing loss affects all age groups. If you want to avoid hearing loss, it pays to know the truth behind the myths and the basics of hearing loss prevention. Here are some common myths about hearing loss, and the truth behind the myths: Myth: If I had hearing loss, my family doctor would have told me. Truth: Only 15 percent of doctors routinely screen for hearing loss during a physical exam. Even when a doctor does screen for hearing problems, the results may be suspect since most people with hearing problems hear pretty well in quiet environments – like a doctor’s office. Without special training on hearing loss,... read more

Hearing Aids: An Unexpected Way to Improve Your Sex Life

Sergei Kochkin, Ph.D., Executive Director, Better Hearing Institute, Alexandria, VA You’ve read the books on romance. You’ve devoted time and attention to improving your sex life. But you are probably ignoring a small electronic device that could really light a fire in your  intimate relationships. You don’t need to search for it in disreputable stores or web sites. It’s a hearing aid, and you can get one if you make an appointment with a doctor or a hearing health professional. Unexpected? Nearly 1 in 5 Americans Baby Boomers (aged between 41 and 59) and 1 out of 14 Gen-Xers (29-40) now have hearing loss, according to research by the Better Hearing Institute. But only 1 out of 4 of them wear hearing aids. They are passing up a tool that research shows will not only boost their self-esteem and reduce anxiety; it may well make their sex lives more fulfilling. Sexologists and couples therapists tell us that the best aphrodisiac in the world is effective communication. You don’t need to be an expert on intimacy to understand that when two partners –or would-be partners– are at a romantic, candle-lit dinner and one has to shout across the table in order to be heard, it isn’t exactly setting a mood for lovemaking. But the impact of even mild hearing loss on relationships is usually more subtle. It can make a date partner seem remote and unresponsive, when in fact he or she just might be failing to hear certain key phrases or missing the subtle nuances of conversations. He or she will feel rejected when in fact he or she... read more

The right way to help loved ones deal with hearing loss

(ARA) Does someone you love often ask you to repeat what you’re saying? If so, you may not be doing your loved one a favor by repeating what you just said. Helping a loved one who isn’t willing to help himself is one of the most painful challenges a family can face. And helping a family member deal with hearing loss is no exception. Sadly, denial – when someone will not acknowledge hearing loss – poses the most significant barrier to the improved well-being of people with unaddressed hearing loss. Some people associate hearing loss with growing older. But in reality, hearing loss can – and does – affect people of all ages, especially in this day of loud music and other loud noises that can damage hearing. To compensate for hearing loss, people in denial often ask those around them to repeat information at greater volume, unintentionally compelling their loved ones to act as their ears. Yet acting as ears for a loved one with hearing loss in denial can actually do more harm than good. “Being the ears of your loved one is not an act of love,” writes Dr. Sergei Kochkin, executive director of the Better Hearing Institute (BHI), on his blog. “Acting as ears for loved ones in denial doesn’t help them. Rather, it encourages unconstructive codependent relationships. By compensating for their hearing loss in this manner, you’re actually enabling the hearing loss to have a negative impact on many aspects of your loved one’s quality of life, including job performance.” Studies link hearing loss to feelings of irritability, negativity and anger, fatigue, tension, stress, depression,... read more

Hearing Loss Statistics

Hearing Loss Statistics Compiled by the National Institute on Deafness and Other Communication Disorders (NIDCD). Men are more likely to experience hearing loss than women. Of adults ages 65 and older in the United States, 12.3 percent of men and nearly 14 percent of women are affected by tinnitus. Tinnitus is identified more frequently in white individuals and the prevalence of tinnitus is almost twice as frequent in the South as in the Northeast. Approximately 17 percent (36 million) of American adults report some degree of hearing loss. There is a strong relationship between age and reported hearing loss: 18 percent of American adults 45-64 years old, 30 percent of adults 65-74 years old, and 47 percent of adults 75 years old or older have a hearing impairment. About 2 to 3 out of every 1,000 children in the United States are born deaf or hard-of-hearing. Nine out of every 10 children who are born deaf are born to parents who can hear. The NIDCD estimates that approximately 15 percent (26 million) of Americans between the ages of 20 and 69 have high frequency hearing loss due to exposure to loud sounds or noise at work or in leisure activities. Only 1 out of 5 people who could benefit from a hearing aid actually wears one. Three out of 4 children experience ear infection (otitis media) by the time they are 3 years old. Roughly 25 million Americans have experienced tinnitus. Approximately 188,000 people worldwide have received cochlear implants. In the United States, roughly 41,500 adults and 25,500 children have received them. Approximately 4,000 new cases of sudden deafness occur... read more

One In Five Americans Has Hearing Loss

Nearly a fifth of all Americans 12 years or older have hearing loss so severe that it may make communication difficult, according to a new study led by Johns Hopkins researchers and published in the Nov. 14 Archives of Internal Medicine. The findings, thought to be the first nationally representative estimate of hearing loss, suggest that many more people than previously thought are affected by this condition. One in five Americans has hearing loss. Study leader Frank Lin, M.D., Ph.D., an assistant professor with dual appointments in both the Department of Otolaryngology-Head & Neck Surgery at the Johns Hopkins School of Medicine and in the Department of Epidemiology at the Johns Hopkins Bloomberg School of Public Health, explains that several previous estimates of hearing loss focused on various cities or populations, such as children or elderly patients. However, no estimate successfully encompassed the entire U.S. “I couldn’t find a simple number of how common hearing loss is in the U.S.,” Lin says, “so we decided to develop our own.” Lin and his colleagues used data from the National Health and Nutritional Examination Surveys (NHANES), a research program that has periodically gathered health data from thousands of Americans since 1971. The researchers analyzed data from all participants age 12 and over whose hearing was tested during NHANES examinations from 2001 to 2008. Unlike previous estimates, NHANES includes men and women of all races and ages, from cities scattered across the country, so it’s thought to statistically mimic the population of the U.S. Using the World Health Organization’s definition for hearing loss (not being able to hear sounds of 25 decibels... read more

Virginia Beach’s Leader in Hearing Aids Since 1993.

We offer the only the best solutions for your budget. Hearing loss is a medical condition and for most people can be resolved with hearing aids designed for your specific needs and lifestyle. At Advanced Hearing Systems to we are committed to understanding not only our patients hearing condition but their hearing goals and objectives. While there are almost always several choices in hearing aids that will answer the hearing loss problem, we will work with you and only recommend a hearing aid that meets your budget and goals.

“Thanks again for the wonderful service you provide when it’s time to clean and check my Hearing Aids. Watching you is like watching my Cardiologist, so professional and thorough. Because of the clarity I enjoy due to the way you’ve programmed my hearing aids, when friends ask I always tell them to go to Advanced Hearing Systems and meet Bill Morgan.” – Conrad G.

“I have worn hearing aids since my early 50s. I am now 75 and I have been so pleased with the type of hearing aids that Bill Morgan has provided for me! The service has been great! Thank you Bill Morgan!” – Betty R.

“I expected the hearing aids would improve my hearing, but I also expected to feel some discomfort or irritation in the beginning. I certainly have not experienced any of that feeling with the hearing aids Bill Morgan at Advanced Hearing Systems fit me with. They are almost unnoticeable to others and are so comfortable that I just forget I have them on. There’s none of that ‘stopped up’ feeling in my ear, either.” – Gary E.

“I am happy to add to the list of those who are very satisfied with Bill Morgan and the services provided by his office. No matter what hearing aids a person wears, the real bonus is in the ‘service after the purchase.’ This is where patients of Bill, including myself, come out very much ahead. Thank you for your prompt office procedures and staff.” – Dr. Warren K.

Serving Virginia Beach For Over Twenty Years

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Virginia Beach’s Leader in Hearing Aids Since 1993.

We offer the only the best solutions for your budget. Hearing loss is a medical condition and for most people can be resolved with hearing aids designed for your specific needs and lifestyle. At Advanced Hearing Systems to we are committed to understanding not only our patients hearing condition but their hearing goals and objectives. While there are almost always several choices in hearing aids that will answer the hearing loss problem, we will work with you and only recommend a hearing aid that meets your budget and goals.

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